Worst job ever conjured (except VP of U.S.). No particular talents needed except an ability to absorb body blows from the client and weather the derision of the creative geniuses inside the agency. May be able to take and distribute lots of notes nobody reads; may be able to coordinate the schedules of prima donnas from both sides. Constitutionally unable to give honest, informed advice. Pink ghetto. Right or wrong? Believe it or not, there is a Strategic Account Management Association (SAMA). They have seminars and stuff. Check it out here.
No comments:
Post a Comment