Rob Walker uses the term "murketing" (murky and marketing) to describe the merging of the "increasingly sophisticated tactics of marketers who blur the line between branding channels and everyday life" and the widespread "consumer embrace of branded, commercial culture." Truth be told, we not only love to buy, we love to sell. I wonder if we do this to keep people (including ourselves) employed? A noble intention.
1 comment:
here's a link to an interesting interview with rob.
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